Ha, just found a new job. Hopefully this place will give me some time to update this thing more, rather than being so friggin stressed about getting canned.
Hopefully updates are around the corner. Continuous updates, that is.
Fortunately, I survived a huge layoff. And this layoff has gotten a ton of press because they notified everyone via email.
First, I want to say that I think the way they handled it was pretty crappy. I wish our managers had come to us to give us the thumbs up or thumbs down. Instead, we sweated it out by our computers at 8:45 waiting to hear a dreaded "ding".
However, the press reports have been a little overblown. We were notified well in advance that an email would be sent. They gave us every opportunity to deal with a layoff. I respect the fact they gave us a few weeks to get our things in order, and also provided resources for us to get a portfolio put together. They are also going to have some placement assistance for a few employees, as well as a job fair. It wasn't like they said layoffs would happen Thursday, and everyone was gone on Friday.
I think layoffs are a crappy way to do business, because you never should get bloated in the first place. But this one was necessary, and I'm glad to have survived it.
I have immersed myself in the "blogosphere" for the past few months, trying to learn as much as I can about every aspect of the new media revolution. One thing that has always made me laugh was many cats' insistence that "You need to go into new media or you will die." This is ridiculous. When confronted with that type of comment, I immediately think of laundry detergent. How is Tide, something that is about as technical as a bag of rocks, going to be taken seriously in a tech setting. Is that where their core customers are?
I think many bloggers are quick to conclude they are the cutting edge, and this is where things are moving. I beg to differ. I can't reasonably see actual benefit for traditional brands....
I thought I should delete all the text, but it seems you have come upon me during a stroke of enlightenment.
What if Tide had a web space dedicated to getting stains out of your clothes? The target market is probably going online to find out about these things already (if they are searching). I wonder if it would convert Purex and Arm & Hammer users to switch...
Ok, first and foremost. Mr. Opportunity, the spokes-douche of Honda, really sucks. The whole "cartoon outtakes" thing was funny at the end of the first Shrek. Other than that, cartoon outtakes should seriously be avoided. Because regular, educated folks can easily deduce that the "outtakes" are actually planned, as in order for the cartoon to even exist, somebody had to animate it. Unless they really want us to believe that the animator fucked up, and these are the outtakes of hours of work they did incorrectly.
Is it just me, or are you also annoyed with the fact that many bloggers can't spell? I don't know if it's just me, but use a freaking spell checker once.
I am Scogs, an advertising copywriter (for the moment) with a plethora of interests and hobbies. Read on, brave soul, and you will find what tickles my fancy. Contact me here!
